The Rise Up Academy is among several notable organisations aiming to increase and diversify the intake of new engineering talent into broadcast. But how are individual companies reacting to the skills shortfall, asks David Davies.
The growing skills crisis in various areas of broadcast & media production has been a recurring theme of IBC365 articles in recent years – both in terms of a general shortfall in engineering & technical talent, and the difficulties surrounding recruitment into specific sectors (virtual production being an obvious example). But like so many aspects of the industry, it’s one that has arguably come into even sharper focus because of the pandemic.
Many companies had to part with permanent staff and/or reduce their use of freelancers during the crisis period, and the uncertainty of the entire period undoubtedly led to something of a freelancer exodus. In an industry that has always been hugely reliant on freelancers, this constitutes a major existential challenge – and inevitably compounds the existing challenges brought about by PAYE personnel leaving the industry, which in many cases will be the result of...
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Finding our ethical true north on AI: Part II
Part two of our insight into AI ethics and regulation continues with observations on industry efforts around standards and best practices, and why human impact should be the guiding force. James McKeown reports.
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Digital Catapult: AI innovations to supercharge the creative industries
Accelerated VFX workflows, video game characters you can converse with, and auto-generated visual experiences from sound for XR headsets are just some of the AI innovations devised by start-ups as part of a recent Digital Catapult programme. Adrian Pennington reports.
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Neural Radiance Fields – A new approach to 3D modelling
From the chemical, mechanical and electrical process of creating a film, to the rise of virtual production, visual storytelling has always turned to cutting-edge technologies. Now Neural Radiance Fields (NeRF) could replace the traditional technological foundations that broadcasting and film are built upon. IBC365 speaks to leading researcher, Professor Ravi Ramamoorthi.
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Future predictions – Part II: Leaders and analysts
The coming year hints at big changes in focus and innovations for the media and entertainment world. With giant leaps in AI advancements, streamlining production and the road ahead for ad-tech, how can vendors meet the demands of the hungry yet cost-conscious consumer, whilst staying ahead of the game? John Maxwell Hobbs gathers more expert insight from leaders and analysts in the second part of our future predictions series.
Future predictions – Part I: Broadcasters and suppliers
As we wrap up 2024, it’s time to consider what lies ahead for the media industry in 2025. John Maxwell Hobbs probed industry executives to share their crystal ball predictions on themes spanning the impact of AI, the transition from hardware to software-based solutions, data security and ways of reaching new audiences.
